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Wednesday, November 17

12:45pm CST

Finding Success Through Giving Back
As sophomores in Florida State University’s entrepreneurship program, Mitch Nelson and his co-founder, Jason McIntosh, took a trip to the local homeless shelter in March of 2014 looking for an opportunity to fulfill their own need for socks. Expecting to hear “food” or “shelter,” they were surprised to learn there was a huge need for clean socks. The inspiration for DivvyUp was born.

Wanting to start giving immediately, they purchased and sold fun socks with a mission to give a pair to the shelter for every pair the community purchased. Setting up around campus wherever they could, Mitch and Jason were able to give 160 pairs of clean socks to the Tallahassee homeless shelter after the first six weeks.

Inspired by the initial success, they knew this was something they had to bring to the world. Mitch and Jason invested in building a beautiful website, creating a fun brand, and purchasing even more socks from established sock companies.

DivvyUp was officially founded on August 19th, 2014 and since then they have hit a major milestone of 1.25 million pairs gifted. The brand has continued to evolve and grow by venturing into custom sock creation.

Join this session to hear from Mitch on how he has achieved such success with Divvy Up and the lessons learned along the way.

avatar for Mitch Nelson

Mitch Nelson

Co-Founder and CEO, DivvyUp
Mitch Nelson is the co-founder and CEO of DivvyUp, a leading custom sock company headquartered in Tallahassee, FL. Starting and evolving out of Florida State University, DivvyUp has sold over 1,500,000 pairs of socks across the world and has created over 1,000,000 unique designs... Read More →

Wednesday November 17, 2021 12:45pm - 1:30pm CST
5eleven Palafox

2:00pm CST

CO:LAB believes success is fueled by collaboration —

Working together, CO:LAB entrepreneurs have opportunities to see things from another perspective. They have occasions to meet new people, help each other solve problems, and explore exciting partnerships that serendipitously form with all these great minds in the room.

Mentors and leadership at CO:LAB share their experiences and guide startups through unique challenges; but some of the greatest ideas have come out of conversations over tacos.

Moderated by CO:LAB’s Director of Entrepreneurial Development, Patrick Rooney, these successful entrepreneurs will share how the atmosphere of collaboration has helped their ventures succeed and share tips and tactics for you to do the same.

Breakout Session Speakers
avatar for Patrick Rooney

Patrick Rooney

Director of Entrepreneurial Development, CO:LAB Pensacola
Patrick Rooney is the Director of Entrepreneurial Development for Co:Lab Pensacola, a program of Florida West EDA, in partnership with Pensacola State College. He also serves as the Lead Principal Consultant at Coastal CxO Services, Inc. where he leads a team of Executive/Senior Managers... Read More →

avatar for Geo Brookhart

Geo Brookhart

Founder, Mind Marketing Group
Geo is the founder and director of Mind Marketing Group, a digital marketing and website design agency that generates qualified leads for brands and professionals. He has 20 plus years of experience as a marketing creative, designer, and digital marketing manager/specialist.
avatar for Erin Kirk

Erin Kirk

Professional Certified Life Coach, Girl Catch Fire
Erin is a trauma-informed, Professional Certified Life Coach (PCC) with more than 2,000 coaching hours.She founded Girl Catch Fire in 2017 and grew it to a six-figure company, offering online and retreat-based life and performance coaching.Erin is an Energy Leadership Master Practitioner... Read More →
avatar for Felicia Wynne

Felicia Wynne

VP of Operations, Intelligent Retinal Imaging Systems
Felicia Wynne was born and raised in Pensacola, FL and is a graduate of The University of West Florida where she holds a Bachelor’s Degree in Organizational Communications, a minor in Information Technology and a Certificate in Leadership. Felicia joined the IRIS team in 2016 leading... Read More →

Wednesday November 17, 2021 2:00pm - 2:45pm CST
5eleven Palafox
Thursday, November 18

12:45pm CST

Entrepreneurship Unvarnished
The idea of being your own boss and investing in your own enterprise is exciting! However, most of the time, that’s all people see — a person at the top of the mountain, not all the hard work it took them to get there.

However, success as an entrepreneur doesn’t happen overnight. It isn’t all fun and games, and most successes are the product of exhausting behind-the-scenes work and years of practice and failure.

So, if you’re thinking about taking the plunge into a new venture OR you’re already in the thick of it, join “advertising writer turned kooky inventor” Doug Gonterman to learn the keys to branding, selling on Amazon, and how to overcome setbacks and burnout — otherwise known as the “unvarnished” side of entrepreneurship.

avatar for Doug Gonterman

Doug Gonterman

Founder, NumNum
Doug Gontermann is an entrepreneur who successfully took a product idea from launch to exit. A born risk-taker, he spent over 25 years in the advertising industry, building two ad agencies from the ground up. He funneled everything he learned from growing brands for other companies... Read More →

Thursday November 18, 2021 12:45pm - 1:30pm CST
5eleven Palafox

2:00pm CST

Let’s Make Money! Creating Additional Income Streams for Yourself or Your Business
We’ve all heard the old saying, you should never put all your eggs in one basket. Well, the same goes for your income.

Building multiple streams of income can increase your financial freedom, improve your quality of life, and protect yourself, your family and your business from an unforeseen event.

If you’re considering ways to make money in addition to your primary job or source of income, you’re not alone. According to a joint survey by Bankrate and CNN Money, more than 44 million Americans currently have a side hustle to supplement their incomes. With the right planning, these side hustles often earn over $500 each month.

In this session, entrepreneur Brooks Conkle will share the best strategies for setting up income streams and provide powerful tools for those who want to get started without delay.

Secure greater control over your personal and financial life by establishing multiple streams of income!

avatar for Brooks Conkle

Brooks Conkle

Founder, Destroy the Box
Entrepreneur. Sponge. Husband. Father. Follower of the Golden Rule. These are words and phrases that describe Brooks Conkle.After majoring in Finance at Auburn University, Brooks traveled to New Zealand and lived there for 18 months. After returning stateside, he got started tackling... Read More →

Thursday November 18, 2021 2:00pm - 2:45pm CST
5eleven Palafox
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