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Wednesday, November 17 • 12:45pm - 1:30pm
Finding Success Through Giving Back

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As sophomores in Florida State University’s entrepreneurship program, Mitch Nelson and his co-founder, Jason McIntosh, took a trip to the local homeless shelter in March of 2014 looking for an opportunity to fulfill their own need for socks. Expecting to hear “food” or “shelter,” they were surprised to learn there was a huge need for clean socks. The inspiration for DivvyUp was born.

Wanting to start giving immediately, they purchased and sold fun socks with a mission to give a pair to the shelter for every pair the community purchased. Setting up around campus wherever they could, Mitch and Jason were able to give 160 pairs of clean socks to the Tallahassee homeless shelter after the first six weeks.

Inspired by the initial success, they knew this was something they had to bring to the world. Mitch and Jason invested in building a beautiful website, creating a fun brand, and purchasing even more socks from established sock companies.

DivvyUp was officially founded on August 19th, 2014 and since then they have hit a major milestone of 1.25 million pairs gifted. The brand has continued to evolve and grow by venturing into custom sock creation.

Join this session to hear from Mitch on how he has achieved such success with Divvy Up and the lessons learned along the way.

avatar for Mitch Nelson

Mitch Nelson

Co-Founder and CEO, DivvyUp
Mitch Nelson is the co-founder and CEO of DivvyUp, a leading custom sock company headquartered in Tallahassee, FL. Starting and evolving out of Florida State University, DivvyUp has sold over 1,500,000 pairs of socks across the world and has created over 1,000,000 unique designs... Read More →

Wednesday November 17, 2021 12:45pm - 1:30pm CST
5eleven Palafox

Attendees (7)